# Shopatch > Shopatch is a boutique Shopify studio: full store builds, custom theme development, and Hyprism — our own premium Shopify theme. We write real, hand-coded Liquid (not page-builder bloat), with a focus on performance, accessibility, GEO/SEO and dark/light design. Based in Tbilisi, working worldwide, in English and German. ## Pages - [Home](https://shopatch.com/): What Shopatch does — Shopify stores, engineered. - [Services & pricing](https://shopatch.com/services/): Shopify store setup, custom sections and blocks, theme migrations, performance tuning, and care plans — transparent package pricing. - [Hyprism theme](https://shopatch.com/hyprism/): Our premium Shopify theme — full feature overview and the four presets. - [Contact](https://shopatch.com/contact/): Start a Shopify project — a full build, a single section, or a tricky integration. - [Blog](https://shopatch.com/blog/): Articles on Shopify theme engineering, performance and GEO/SEO. ## Hyprism (flagship product) Hyprism is a premium Shopify theme built by Shopatch. Highlights: - Glassmorphism surfaces with controlled accent tinting (backdrop-blur, not kitsch). - True paired dark/light color system with no flash on load. - Signature X-ray cursor that reveals layers beneath the surface. - 50+ sections (hotspot, bento, quick-view, sticky bar, before/after, and more) — block-first architecture. - Four presets: Hyprism, Signature, Editorial, Atelier — one engine, four worlds. - Lighthouse 100, theme-check 0/0, GEO-ready structured data, multilingual (English + German built in). - Submitted to the Shopify Theme Store; price US$350. ## Services - Turnkey Shopify store builds (theme, structure, products, apps, SEO). - Custom development: bespoke sections/blocks, theme tailoring, animations and interactions. - Migrations, performance optimization, and ongoing care plans. ## Articles - [Shopify B2B without Plus](https://shopatch.com/blog/shopify-b2b-without-plus/): Native B2B has run on Basic, Grow and Advanced since April 2026. The full setup, including why a catalog attaches to a B2B market rather than to a company on non-Plus plans. - [Stop pasting one-off code into Shopify](https://shopatch.com/blog/editable-shopify-customizations/): How to build a customization as a theme-editor setting instead of frozen snippet code, so the team can change it without a developer. - [Per-product content in Shopify: metafields and metaobjects](https://shopatch.com/blog/shopify-per-product-content-metafields/): Why a tag-if chain stops scaling after a few products, and how metafields and metaobjects replace it. - [Is your Shopify cookie banner legal in Germany?](https://shopatch.com/blog/shopify-cookie-banner-germany/): Most Shopify stores fire tracking pixels before consent, which breaches §25 TDDDG. A 2026 checklist. - [Dawn vs a custom Shopify theme](https://shopatch.com/blog/dawn-vs-custom-shopify-theme/): When the free Dawn theme is enough and when a custom or premium theme pays off. - [Hand-coded vs page-builder Shopify themes](https://shopatch.com/blog/hand-coded-vs-page-builder/): Why hand-written Liquid beats drag-and-drop page builders on speed, SEO and maintainability. - [GEO for Shopify: getting your store cited by AI search](https://shopatch.com/blog/geo-for-shopify-stores/): How to make a Shopify storefront that ChatGPT, Perplexity, Gemini and Google AI Overviews can read, trust and quote. ## Team - Founder: Mathias Bundschuh — Shopify developer (https://www.linkedin.com/in/mathias-bundschuh) ## Contact - Email: info@shopatch.com - Languages: English, German - Based in: Tbilisi, Georgia (working worldwide)